William L. Bretschneider

William L. Bretschneider

Silicon Valley Law Group
  • Business Law, Intellectual Property, Trademarks
  • California
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Bill Bretschneider is Special Counsel with Silicon Valley Law Group. As a Member of firm's Corporate & Securities and Intellectual Property practice groups, Bill’s practice focuses on corporate/business formation and governance, mergers and acquisitions, strategic alliances and joint ventures, private placements, and corporate finance, as well as commercial and intellectual property transactions, including technology licensing, copyright and trademark registration and licensing, and strategic intellectual property counseling. Bill also focuses on a full-range of franchisor/franchisee relationship transactions and counseling. Bill serves as Outside General Counsel for multiple local technology and start-up businesses.

Prior to joining Silicon Valley Law Group, Bill was Senior Corporate Counsel at Marimba, Inc., a publicly traded enterprise software company, and Corporate Counsel and Vice President of Affiliate Services at Muzak LLC, a leading provider of business music, voice and media services. At Muzak, in addition to handling a full range of in-house legal responsibilities, Bill oversaw Muzak’s domestic and international franchise operations. Early in his career, Bill was a corporate and intellectual property litigator at Skjerven, Morrill, MacPherson, Franklin & Friel and at Hoge Fenton Jones & Appel, Inc. in San Jose.

Practice Areas
  • Business Law
  • Intellectual Property
  • Trademarks
Jurisdictions Admitted to Practice
United States District Courts for the Northern, Central and Southern Districts of California
  • English: Spoken, Written
Professional Experience
- Current
Adjunct Lecturer
Santa Clara University Leavey School of Business
Boutique Profits
Vice President Affiliate Services, Corporate Counsel
Senior Corporate Counsel
Marimba, Inc. / BMC Software
Hoge Fenton Jones & Appel
Santa Clara University School of Law
J.D. (1989)
Honors: Magna cum laude
University of the Pacific
B.A. (1984) | Economics
Professional Associations
The State Bar of California
Social Media
Contact & Map
Silicon Valley Law Group
One North Market St.
Suite 200
San Jose, CA 95113
Telephone: (408) 573-5732
Fax: (408) 573-5701