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Joseph Piper

Joseph Piper

Granite Trademark Services
  • Trademarks
  • New Hampshire, New York
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I graduated cum laude from University of New Hampshire School of Law and was awarded the Intellectual Property Scholar certificate for my strong performance in my trademark law courses in 2013. After graduation, I worked for nearly four years as in-house trademark counsel at Under Armour prosecuting trademark applications and working closely with business teams to enure they properly used Under Armour's trademarks and avoided any third party trademark issues.

In 2018, I began Granite Trademark Services with the goal to provide any person or company with an internet connection access to attorneys to prepare and file trademark applications with the United States Patent and Trademark Office at reasonable flat fee rates. During my time at Under Armour, I saw many trademark applicants given bad advice by trademark attorneys, which ultimately led to them losing time and money. For example, many trademark attorneys would file trademark applications before even searching the USPTO database to see if an Examining Attorney would accept the application. I view this as boarderline malpractice and knew I could provide clients with better service at the same prices, or less in some cases.

My goal is to try to help clients by understanding their business needs rather than turnout as many trademark applications as possible. My biggest concern before filing a trademark application is doing all the preliminary work to make sure it will become a trademark registration.

Practice Area
Trademark Litigation, Trademark Registration
  • Free Consultation
  • Credit Cards Accepted
Jurisdictions Admitted to Practice
New Hampshire
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New York
New York State Office of Court Administration
ID Number: 5231626
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Professional Experience
Granite Trademark Services
- Current
Associate Counsel - Trademarks
Under Armour, Inc.
University of New Hampshire School of Law
J.D. (2013) | Intellectual Property
Honors: cum laude, Intellectual Property Scholar, Top 20% of Class
University of New Hampshire School of Law Logo
Loyola College
B.A. (2010) | History, Political Science
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Professional Associations
New Hampshire Bar Association  # 269082
- Current
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New York Bar Association  # 5231626
- Current
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Intellectual Property Scholar
University of New Hampshire School of Law
Websites & Blogs
Granite Trademark Services
Granite Trademark Services Blog
Contact & Map
Granite Trademark Services
PO Box 735
Belmont, NH 03220
Cell: (603) 393-5251
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